Brand Identity in Package Design

The design is for the appearance of a container, such as a beverage bottle. The design aims to create an aesthetically pleasing and unique look for the container that will stand out on store shelves and appeal to consumers. The design may involve features like an unconventional shape, textured surfaces, bold colors, or intricate graphics. The goal is to make the container more visually appealing and memorable compared to similar products, which can help increase brand recognition and sales.

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Decorated cosmetics bottle with a detachable decorative element that allows reusability and easy customization without degrading the decoration. The bottle has a pump with a threaded neck, and a decorative device with a connected element. The attachment part of the decorative device surrounds the neck and clamps between the shoulder and pump body. This securely holds the decoration without interfering with product use. It allows detaching the decorative element for easy sorting and reuse of the bottle. This addresses the issue of degrading decorations and complicating recycling when attached decorations are used. It also enables brands to easily change bottle aesthetics without requiring new bottles for reusable bottles.

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A bottle system for spirits and beverages that adds visual interest and brand loyalty. The system involves a bottle with an internal stirrer that can create a swirling vortex in the liquid. The stirrer is activated by a detachable base that also has a light source. The base can wirelessly connect to a mobile device to change the vortex shape and light color. This allows customization and tracking of usage. The bottle has a narrow neck and flexible stirrer to fit. The base indirectly rotates the stirrer to prevent mechanical connection. The system aims to grab attention in bars and clubs with dynamic visuals.

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Decorative sleeve for soft-packaged products like toothpaste, makeup, ointments, or lotions to transform their exterior into a customizable, decorative, and hygienic covering. The sleeve has a body, dispensing opening, and product receiving section. It conceals the product when inserted and has a decorative feature on the outside. The sleeve can adapt to various soft-packaged items and allows customization like size, color, texture, and functionality. It provides a decorative aesthetic, convenience, and hygiene enhancement for products with soft packaging.

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A pharmaceutical packaging box with visual effects to enhance the user experience and make the product more appealing. The packaging box has design features like embossing, debossing, foil stamping, holographic printing, or other techniques that create tactile or visual effects on the surface of the box. These effects can be used to convey product information, branding, or other messages to the user. The visual effects could be simple patterns, intricate designs, or anything that catches the eye and adds an element of interest to the otherwise plain pharmaceutical packaging. The goal is to create a packaging box that stands out and provides an engaging user experience beyond just the medication inside.

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A pharmaceutical packaging box with visual effects to make the packaging more attractive and engaging for patients. The box has a unique design with features like 3D embossing, holographic foil stamping, or color-shifting ink to create visual effects that catch the eye and provide an enhanced tactile experience. The aim is to make the packaging more appealing and memorable, potentially improving patient adherence to medication regimens.

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A decorative design for packaging bags. The design aims to enhance the visual appeal and aesthetic value of packaging bags. The design can be printed, embossed, or applied as a label on the packaging bag surface. It can feature various patterns, images, logos, or text to make the bags more attractive and distinctive. The design can also convey brand identity, product information, or promotional messages.

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Plastic bottles for carbonated beverages and carbonated beverage products with distinctively differentiated appearance compared to conventional bottles. The bottle has an uneven surface formed by a plurality of polygonal surfaces with ridges and valleys instead of the smooth curved surfaces of traditional bottles. This provides a visual and tactile difference when picking up the bottle. The ridges and valleys are formed by intersecting polygonal faces. The uneven portions can be symmetric or asymmetric, and have specific size and placement ranges to maximize the tactile and visual effect.

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A smoking article wrapper, like cigarette paper, with highly reflective areas and less reflective areas to provide visual differentiation and premium appearance compared to conventional papers. The wrapper has coated areas with a gloss of 4-10 GU and uncoated areas with lower gloss. The coated areas provide a noticeable contrast in glossiness exceeding 2 GU compared to the uncoated areas. The wrapper is produced by selectively printing a polymer onto some areas using flexography to create the coated areas with higher gloss.

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A packaging box design with a unified appearance where the compartment section and the main box section are connected seamlessly to create a cohesive whole. This provides a visually pleasing and harmonious packaging that avoids the disjointed look of separate sections. The compartment section can have features like handles or cutouts that complement the main box design for a cohesive aesthetic.

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A reusable and customizable packaging system for e-commerce that allows consumers to receive goods in a reusable container that can be returned for refilling or repurposing. The packaging is made from easily recyclable materials and can be branded by the product seller. The system aims to reduce waste from single-use packaging, provide a reusable option for consumers, and enable better branding control for sellers.

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Package design for absorbent articles like menstrual pads that improves user attachment to the product. The package has an animal symbol on the wrapped absorbent article and an identical animal on the bag. The bag has a transparent portion and an opaque portion. The bag animal design has a section visually recognized as overlapping the transparent portion and a section visually recognized as overlapping the opaque portion. This provides different visual effects when viewing the bag from the transparent section versus the opaque section, creating a unique and memorable design.

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The packaging box design aims to enhance the visual appeal of the product inside by using a unique and eye-catching appearance. The design may involve unconventional shapes, colors, textures, or graphics on the box to make it stand out on shelves. The goal is to create a packaging that grabs attention and encourages customers to pick up and purchase the product inside.

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Eco-friendly PET plastic bottle that allows easy recycling and displays product without a label. The bottle has the product name engraved directly on the front side instead of using a removable plastic label. This eliminates the issue of labels not being properly removed or recycled due to adhesive residue. The engraving provides a permanent and visible product identification without relying on a separate label that can be left behind or not fully removed. The engraving design can be customized to match the brand image.

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A packaging box design with customizable features like logos, product descriptions, and patterns printed on the surface. The box can be used to contain and protect products during shipping and storage. The customization options allow branding, product information, and decorative elements to be added to the packaging to enhance its appearance and provide useful product details.

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Absorbent article packaging with a unique design to enhance the decorative effect of the packaging. The packaging has a convex-concave pattern on the front surface and a smooth rear surface. This creates visual interest when viewing the packaged absorbent articles through the transparent front. The concave areas can overlap colored areas of the absorbent articles, making them less noticeable. The convex areas can be painted to form images or patterns. This balances visibility of the absorbent articles with decorative effect.

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Cardboard gable-top packaging with enlarged information area by attaching a separate printed unit to the inclined surface of the box. This separate printing unit can be made from materials like paper or coated paper to provide an enlarged area for printing additional information on the box beyond the standard gable-top surface. The separate printing unit attaches to the inclined surface of the box and extends over it, allowing for more space to display product details, branding, instructions, etc. without changing the basic box dimensions or structure.

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Packaging box that can be used for both shipping and display purposes. The box has features that allow it to be used as a display container even after the product inside has been removed. This provides a more attractive and presentable option compared to just using a plain shipping box for display. The display capabilities may include features like transparent windows, cutouts, or removable panels to showcase the product inside. The box can also have additional graphics or branding to make it more visually appealing when used for display.

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Packaging bag for products like diapers that enhances visibility and discriminating power to stand out on store shelves. The bag has a reflection display area on the top and/or body that uses a contrast between glossy and non-glossy regions to make the displayed characters, patterns, etc. more noticeable. The reflection display is formed by a non-gloss suppressing region surrounded by a gloss suppressing region, or vice versa. This creates a clear difference in the way light is reflected between the target part and its surroundings, making it easier to distinguish and draw attention.

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Inner frame for packaging cigarettes and similar products that improves printability and customization options by covering the engagement and vision hollows on the front wall. The inner frame has a detachable wall element that partially covers the hollows. This allows additional printing or branding on the front wall without obstruction from the hollows. The wall element can be partially attached via bending lines or continuous perforations to allow detachment.

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